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Creating Great Choices | Roger L. Martin | Talks at Google

  • Dipublikasikan tanggal 17 Des 2017
  • Move Beyond Trade-Off Thinking. When it comes to our hardest choices, it can seem as though making trade-offs is inevitable. But what about those crucial times when accepting the obvious trade-off just isn't good enough? What do we do when the choices in front of us don't get us what we need? In those cases, rather than choosing the least worst option, we can use the models in front of us to create a new and superior answer. This is integrative thinking. First introduced by world-renowned strategic thinker Roger Martin in "The Opposable Mind," integrative thinking is an approach to problem solving that uses opposing ideas as the basis for innovation. Now, in "Creating Great Choices," Martin and his longtime thinking partner Jennifer Riel vividly illustrate how integrative thinking works, and how to do it. The book includes fresh stories of successful integrative thinkers that will demystify the process of creative problem solving, as well as practical tools and exercises to help readers engage with the ideas. And it lays out the authors' four-step methodology for creating great choices, which can be applied in virtually any context. The result is a replicable, thoughtful approach to finding a "third and better way" to make important choices in the face of unacceptable trade‐offs. Insightful and instructive, "Creating Great Choices" blends storytelling, theory, and hands-on advice to help any leader or manager facing a tough choice.
    Get the book here: goo.gl/FJb1HR
    Moderated by David Barry.

Komentar • 14

  • Julio Alvarez
    Julio Alvarez 5 tahun yang lalu +7

    Great talk, and the questions by the moderator were very insightful!

  • Pfäffli Patrick
    Pfäffli Patrick Tahun Yang lalu +1

    Great interview. This is really new and super relevant stuff. Thanks for this!

  • Warren Ferster
    Warren Ferster 3 bulan yang lalu

    A very interesting discussion. Thank you for sharing.

  • Jocelyn Alsdorf
    Jocelyn Alsdorf 2 tahun yang lalu

    Talk about undervalued. This interview is a gem. So much here.

  • Darin Basile
    Darin Basile 2 tahun yang lalu

    I love the TIFF example. Basically populism for film. Which would also do well in government.

  • Hamza Mansoor
    Hamza Mansoor 4 tahun yang lalu

    thank you for posting this

  • Dr. Dinoosh De Livera
    Dr. Dinoosh De Livera 6 bulan yang lalu

    Thank you!

  • Vospi
    Vospi 4 tahun yang lalu +7

    "Can you crunch data to figure out something that never happened before?"
    And Google gets _awfully quiet_.

    • Catherine Bishop
      Catherine Bishop 2 tahun yang lalu +2

      ummm...how did we get to the moon? Crunching data to figure out something that never happened before...

  • Ali Qazilbash
    Ali Qazilbash 9 bulan yang lalu

    Jamie had a fun time! .... OH DONT BOTHER DENYING IT!
    thank you Jamie,

  • Dw J
    Dw J 2 tahun yang lalu

    I find it interesting... but one must read R. Rumelt to understand this interview. It lacks the "punch" of strategy concept.
    My humble opinion...opinion i remark.
    Great interview btw

    MARJOWYN Tahun Yang lalu

    Probably one of the best interviewers. Very sharp questions. Very cute too. What's his name?

  • 789 TV
    789 TV 2 tahun yang lalu


  • Laura Jackson
    Laura Jackson Tahun Yang lalu

    Why with this cyber warfare law enforcement is not helping tenants.clients with electronically destroying your car through hatecrime racist .